I’m Ed, a hands-on creative leader with a passion for storytelling and cutting edge design across sports brand and broadcast media.

I work/play as Head Of Creative for Premier League Productions - the league’s global production partner, part of the IMG/ENDEAVOR production family.

Since 2005 I've been crafting award-winning ad campaigns, live broadcast media, digital branded content and pretty much anything else you can imagine in the sports sphere for some of the biggest names in the industry. Working with Sky Sports, Nike, DAZN and now the greatest football league on the planet, I’ve engaged and inspired audiences through creative work featuring many of the world’s most talked about athletes and events.

I love working with people who care about what they do and who they do it for. I believe in forging meaningful connections with sports fans through quality creative. Please drop me a line if you ever want to chat about anything Creative or football related over a hot tea or a cold pint.

Nice one.